No stranger to hard work and challenges, the Founder of Purse Strings LLC, Barbara Provost, has leveraged her
strong experience, active research, and continuous data gathering activities, to solve a problem. Barbara found that women are consistently overlooked by insurance and financial institutions, to the tune of leaving a possible 14-trillion dollars of untapped sales on the table. Not only is this buying power being ignored for lack of tailoring to women, this powerful demographic is underserved and under-planned for their financial future.
With that sole purpose in mind, Barbara developed expertise on what these institutions need to reach and engage women, creating the first empowerment, education, and training tool to earn the vast spending power of the female dollar.
In addition to Purse Strings, Barbara Provost is President of Provost Consulting Inc. She and her team have decades of experience working with insurance and financial organizations developing training programs that make learners competent and confident in the work that they do.
She believes, “When those who work within organizations are able to perform their roles at top performance – the whole organization is successful.”
Featured on Real Wealth®
Speak up about your money!
September 2, 2019
Women need to be a part of the financial conversation and need to be able to understand the decisions that are being made. Let Barb…Listen
Women are worthy
March 23, 2020
Chances are, you meet with couples every day, but are you really making everyone feel included? Barbara Provost, Founder of Purse Strings, joins us to…Listen
A woman’s perspective
March 15, 2021
You may find that in many families, the man handles the finances, but you also know that women tend to outlive men. See the dilemma?…Listen