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Don Yaeger

Keynote Speaker, Author

As an award-winning keynote speaker, business leadership coach, an eight-time New York Times Best-selling author and longtime Associate Editor for Sports Illustrated, Don Yaeger has fashioned a career as one of America’s most provocative thought leaders. As a speaker, he has worked with audiences as diverse as Fortune 500 companies and cancer survivor groups, where he shares his personal story.

He is primarily sought to discuss lessons on achieving greatness, learned from first-hand experiences with some of the greatest sports legends in the world.

Additionally, Don has been retained by companies and organizations to coach their leaders, management teams and employees on building a culture of greatness by looking at Great Teams in sports and discerning the business lessons we can learn from them.

Throughout his writing career, Don has developed a reputation as a world-class storyteller and has been invited as a guest to every major talk show – from Oprah to Nightline, from CNN to Good Morning America!

Yaeger began his career as a reporter for the San Antonio Light where he rose through the ranks to pen investigative features for the daily. He later moved on to the Dallas Morning News. Following his stint in Dallas, Yaeger worked as a political editor for the Florida Times-Union.

After four years, he decided to dedicate himself to the pursuit of writing books. Yaeger’s first book, Undue Process: The NCAA’s Injustice For All, was published in 1990. In the 22 years since, he has penned 23 more books, including seven New York Times Best-sellers.

After several years of freelancing for Sports Illustrated, Don joined the magazine’s staff full-time in July 1996. Two years later he was promoted to Associate Editor, where his work was to cover not just sporting events but the off-the-field happenings which affect the world of sports. He took an early retirement from full-time work at SI in 2008 and continues to freelance for the magazine.

Yaeger and his co-author William Nack were finalists for a 2000 National Magazine Award in the public interest category for their cover story “Who’s Coaching Your Kid?: The frightening truth about child molestation in youth sports.” This important piece triggered follow-up reports by programs such as Dateline, 20/20 and The Oprah Winfrey Show. It also resulted in changes to the law in several states and several youth sports organizations, including Little League of America, changed rules to require background checks of coaches and volunteers.

Born and raised in Hawaii, Yaeger has traveled extensively. The Dominican Republic, Honduras, Japan and Great Britain can be counted among the countries in which he has resided. A 1984 graduate of Ball State University, Yaeger currently lives in Tallahassee, FL. He also owns a political consulting business and a public relations firm. He and his wife Jeanette have a son and a daughter.

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